Dubai scored yet another first and continues to take a leadership position in the global mobile devices business. Blackberry laucnhed its latest introduction to its portfolio, the Blackberry Q5, at a global launch in Dubai today. Customers in Dubai will be able to buy the model 2 weeks before the rest of the world where the model is expected to launch in the first week of July. This is the first of Blackberry's BB10 offerings in the mid segment with the new model expected to retail at AED 1,499/-. Based on a dual core 1.5 GHz processor and Blackberry's popular keypad, a whole new segment of customers will now be able to experience the new BB10 operating system.
The Blackberry Q5 is available exclusively at the new Blackberry store being opened at Dubai Mall. The launch of Blackberry Q5 also coincides with the opening of the first Blackberry store in the Middle East. As per media reports the store is being operated locally by Axiom Telecom. The store was opened by Blackberry's COO Christian Tear today. Huge queues were seen at the store in Dubai Mall, with customers all waiting to pick up the new Blackberry Q5 while it lasts.